Stand Out From The Clutter With Snail-Mail Marketing

December 01, 2017

Twenty years ago when you went to your mailbox, chances are you would be flooded with junk-mail marketing offers.  The box would be loaded with catalogs, post cards, offers that looked like they were checks (remember those?) and a plethora of other marketing pieces.

Now, not so much.  With the advent of the internet, email, and social media, every company in the world quickly switched to utilizing these forms of contact to conduct their marketing.  And at first, it was unique.  Now, it's a tsunami of solicitations everywhere you turn. Only a short ten years ago, social media marketing was just starting.  Fast-forward ten years and the internet is inundated with social marketing opportunities.

Check your mailbox lately? If you're like me, there's only a very small fraction of mail compared to 15 to 20 years ago.  I barely receive any marketing email.  And when I do, I actually look at it.

People still receive snail-mail.  And probably will for a very very long time. So my question is, if the competition for your marketing attention is considerably smaller, why not take advantage of this opportunity and test a few snail-mail marketing pieces? Try a mailer with a strong offer that you can easily track.

Trying something new (that was old) and let me know your results!

Thanks for reading,

Chris




Leave a comment

Comments will be approved before showing up.


Also in LGB Marketing Tips

Lets Go Banners Vinyl Wraps First Dragster!
Lets Go Banners Vinyl Wraps First Dragster!

March 18, 2019

Our awesome team completed its first custom vinyl wrap on a dragster.

Continue Reading

You Really Can Vinyl Wrap About (almost) ANYTHING!

February 22, 2018

You simply wouldn't believe everything that's wrapped in vinyl.  You really wouldn't. From some of the most amazing art in Vegas to intricate artwork and finishes at some of your favorite resorts. Vinyl wraps all over. And half the time, you'd never even know it:)

Continue Reading

Just How Far Can You Push A Banner?

February 07, 2018

Sure, banners are technically considered "temporary" signage. But exactly what does "temporary" mean? A month? A year? 5 years? How long will my banner last?

Continue Reading